The Impact Of Internal Stakeholders On Business...

There are numerous reasons why internal stakeholders especially employees resist change in their workplace such as transfer or change in position, a different business process or use of new technology. The major reason why they fear change is due to bad management of change. In recent years, technological growth, changes in business environment and the global economy have forced organizations to change the way they do business. Unfortunately, whether stakeholders like it or not, change is here to stay. Any organizations which will not create any changes risk were being left behind, forgotten, risk competitors driving them out of business or perhaps even shutting down the company. Most stakeholders prefer predictability and stability in their professional lives. So, they typically avoid situations that upset the order of things, technological changes, threaten their self-interests, increase stress, or involve risks in the project. The concern continues and, in some cases will increase till they are able to recognize the advantages of change and perceive the gains to be worth more than the risk or threats to their self-interests. I as a project manager should know that people resist change because of lack of communication – on the what, why, when, how, who and also the support required for those affected of the proposed change. The major reason why stakeholders resist change in their workplace is with the fear of losing their jobs or changing positions due to new businessShow MoreRelatedThe Sustainability Strategy of Virgin Groups Corporate1497 Words   |  6 Pagesgenerations to meet their own needs.† (G3.1 Guidelines, 2011, p4) This study report on a survey of the Virgin Groups sustainability report that summarize the Virgin companies’ sustainability strategy, evaluating the sustainability report based on the Global Reporting Initiative (GRI) principle, to comment performance indicators and making recommendations, which can improve the sustainability report. Virgin Groups Corporate responsibility and sustainable development report 2010 emphasizes the range ofRead MoreSwot Analysis : A Pestel Essay1645 Words   |  7 PagesA PESTEL analysis is a technique used to assess the external factors that may impact a firm (Cadle, et al. 2010). 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Understanding The Population Of Interest - 1242 Words

Challenges in Population Definitions The first step in any research is to accurately define the population of interest. Intellectual Disability (ID) has been called by many different terms: mental retardation, learning disability, mental handicap, and developmentally delayed. Generally, these terms are accepted as interchangeable (Schalock, Luckasson Shogren, 2007). However, over time some of the characteristics required to receive a diagnosis of ID has changed. In the recent past, the Diagnostic Statistical Manual of Metal Disorders Text Revised (DSM IV TR) identified three criteria necessary to be diagnosed with ID. This included: impairments of intellectual functioning (IQ70) are not necessarily excluded from the diagnosis. By deemphasized the importance of low IQ the as a defining feature of ID the diagnosis expanded its definition to include individual assessed with borderline intelligence and above (fact sheet reference). The ID population is extremely heterogeneous. As noted above, the diagnostic criteria describes many different forms of adaptive functioning. It is recognized that expression of symptoms vary significantly within the ID population. Some individuals could have average social functioning with significant impairments related to work tasks and money management. Alternatively, an individual could be significantly impaired in social domains, but capable of managing their own personal care and job responsibilities. Some individuals might be able toShow MoreRelatedArticle Critique : Considering Interest Convergence Dilemma980 Words   |  4 PagesArticle Critique: Considering Interest-Convergence Dilemma in STEM Education As evidenced by a growing number of scholarly studies and popular commentary, the United States’ falling position as a global producer in Science, Technology, Engineering, and Mathematics (STEM), is of upmost concern. 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For this reason, it is relevant to examine how these diversions in voting affect the level of support constituents award their representative. This is important when considering the importance

The current business environment is characterized Free Essays

The current business environment is characterized by a considerable level of competitive rivalry and as a result, businesses have to maintain a continuous improvement process in order to build and maintain a competitive advantage. In this respect, the development of a sustainable competitive advantage is the critical success factor. However sustainability cannot be achieved unless the company determines the strategic focus. We will write a custom essay sample on The current business environment is characterized or any similar topic only for you Order Now This is why developing a system for adopting goals becomes a critical consideration. In this respect, the management has to build the right organizational culture in which group dynamics can become facilitated. Employees are the most important assets of an organization and therefore the management has to create the right working conditions which maximize employee satisfaction. For this reason, the management might have to manage change on a continuous basis. In managing change, alignment with the strategic focus has to be maintained. In this respect adopting the right goals becomes the critical consideration. The question whether group dynamics are better at adopting goals than individual decision making can be answered depending on the situation that the company is in. There is no doubt that when it comes to managing change a cross-functional project management team must be built in order to adopt the right goals. This is because all the departments that are going to be affected by the change must be represented in the project management team. However the problem with group dynamics is that the process delays decision making (http://www.nysscpa.org/cpajournal/old/15703015.htm). One of the reasons for this delay can be groupthink in which the participants withhold views that may not conform in order to maintain membership (cited in Robbins DeCenzo, 2003). Outside of change management, in the situation in which the decision making process has to be fast, individual decision making is undoubtedly the better option. Individually, the decision maker can speed up the process of decision making because fewer issues are considered. The problem with facilitating group dynamics in decision making is that the decision making process has to be based upon consensus. This has the advantage that the suggestions that are taken into consideration are diverse. As a result, the same problem is viewed from many different perspectives. The result is a process of brainstorming that can generate a lot of valuable ideas. However, in the situation in which the question is one of adopting goals, diversity of ideas can be a hindrance because it delays the process of decision making in adopting goals. In the event that the complexity of the situation is high then group decision making can be advantageous because too many issues will be considered, thus delaying the process. Therefore in the situation in which adopting goals does not have to take too many issues into consideration, group decision making may be the best option. However in the event that the situation is complex, then the individual decision maker will be in a position to do a better job because he can exercise intuition in arriving at a decision. From the above, it is made clear that there is no specific answer as to whether group dynamics or the individual decision maker will do a better job. The effectiveness of either of the tools depends on the complexity of the situation. The current business environment is characterized by a fast state of change. Therefore the decision making process has to be speeded up. In this respect, even in the situation which calls for many issues to be taken into consideration, the individual decision maker can do the best job. However in the event that the management of the company can afford to spend time on considering all the relevant issues, then group dynamics create the best infrastructure in which to conduct the decision making process (http://www.usfa.dhs.gov/pdf/efop/efo38561.pdf). However when facilitating group dynamics, the management must ensure that the decision making process is not affected by the need to reach a consensus. In such a situation, the participants are afraid of creating a conflict and therefore all the relevant issues are not taken into consideration. References Schwartz, Andrew E. (1994, August). Group decision-making. The CPA Journal Online. Retrieved February 19, 2009 from http://www.nysscpa.org/cpajournal/old/ 15703015.htm. Barlow, Jeff. (2005, October). Strategic planning for the Bloomington, Indiana, fire department. Retrieved February 19, 2009 from http://www.usfa.dhs.gov/pdf/efop/ efo38561.pdf. Robbins, Stephen P., and DeCenzo, David. (2003). Fundamentals of Management. Prentice Hall. Â   How to cite The current business environment is characterized, Papers The current business environment is characterized Free Essays The current business environment is characterized by a considerable level of uncertainty and therefore businesses have to continuously reengineer their internal processes in order to build and maintain a sustainable competitive advantage. In this respect, the critical success factor is to build an organizational culture that is built to change. This is a critical consideration because, given the high level of uncertainty, the management in a business organization is no longer in a position to forecast future changes meaningfully. We will write a custom essay sample on The current business environment is characterized or any similar topic only for you Order Now Therefore the organizational structure must be flexible enough to absorb unexpected changes. The question that should be answered is how this flexibility can be built into the organizational structure. In this respect, it is the duty of the management to build the right performance management system. Through this system the management can communicate with the employees regarding which aspects of their work are vital to the strategic focus of the organization. The right performance management system is a critical consideration in terms of addressing issues related to employee motivation and empowerment. Capital One is empowering its employees through dissemination of information and by maximizing the surface area. This enables the employees to link their work to the strategic focus of the organization (cited in Zairi, 2005). The fact of the matter is that the management at all levels in Capital One is implementing strategic human resource management. In this manner it is addressing the issues of motivation and empowerment. According to the post-modern theory, business organizations need to maintain the continuous improvement process in order to build a sustainable competitive advantage (cited in Hill Jones, 2007). However the development of a sustainable competitive advantage depends on access to human capital. Capital One has devised its human resource management policies in order to develop human capital. Even through it is not directly addressing the issues of motivation and empowerment, its policies are designed to make these issues the top priorities on the management agenda. Job rotation is one of the examples. According to post-modernism, job descriptions are no longer effective because they create a static organizational structure and therefore do not equip the organization with the abilities to adapt to fast-paced change in the external environment (cited in Besterfield, 2002). According to the post-modern theory, employees have to be groomed to assume a wide variety of positions so that changing organizational structures will not be a problem for them. We see Capital One addressing this issue through creating leadership capabilities throughout the organization. The company’s recruitment and selection strategies are implemented accordingly. For example, during the recruitment process, the most important qualification for the candidate is considered to be his ability to lead a change effort. Because of carefully implemented recruitment and selection strategies, the company minimizes the costs associated with training and development (cited in Ross Perry, 2002). However the management does communicate with the employees in terms of the extent to which formal training and development programs can be arranged for the employees. A built-to-change organizational structure cannot be built without addressing the issues of motivation and empowerment. According to post-modernism, employees must be involved in the change management process (cited in Brigham Ehrhardt, 2007). This facilitates the process of addressing employee resistance to change. The management at Capital One addresses this issue through building an effective communications structure which facilitates the dissemination of mission-critical information. As mentioned before, this maximizes the level of surface area. Strategy implementation in this regard has been facilitated through the creation of a flat management structure which enables most employees to work in direct touch with the customers. This enables the employees to make the link between their work and the strategic focus of the company because working in direct touch with the customers means that the employees can see in which direction the organization should proceed in terms of customer relationship management (cited in Dess, 2007). Employee motivation and empowerment is the most critical factor in the post-modernist theory. This is because post-modernism as associated with a sustainable competitive advantage in business emphasizes employee motivation and empowerment. According to Michael Porter’s theory for strategy formulation, a business organization has three strategies at its disposal in building a competitive advantage: differentiation, cost minimization and quick response (cited in Baschab, 2005). However, according to the post-modernist theory none of these strategies will lead to the development of a sustainable competitive advantage because they can be easily copied by competitor organizations in a fast-changing external environment. Therefore, post-modernism in business focuses on the building of a strategically aligned organizational culture as the source of a sustainable competitive advantage. A strategically aligned organizational culture cannot be built without effectively addressing the issues of employee motivation and empowerment. Employees must be involved in the change management process. In this organizational structure, the issues of employee motivation and empowerment are addressed effectively because they are directly involved in building the strategic focus of the company. This is an example of what we see in Capital One. This is one of the few American companies to have been able to weather the current crisis because of its focus on the built-to-change organizational structure based in employee motivation and empowerment. The company is not consciously addressing these issues as such. However because of its strategies in recruitment, selection, job rotation and training and development, it has been able to involve the employees in the constant process of managing change. This has only maximized their productivity as employees are motivated to work for the company because they are empowered to act on behalf of the company. This has created an organizational structure based in motivation and empowerment which aligns employee interests to organizational interests. This is an example of post-modernism in business. References Baschab, John., et al. (2005). The Executive Guide to Information Technology. McGraw Hill/Irwin. Besterfield, Dale H., et al. (2002). Total Quality Management. McGraw Hill/Irwin. Brigham, Eugene F., and Michael C. Ehrhardt. (2007). Financial Management: Theory Practice. South western college pub. Dess, Gregory G., et al. (2007). Strategic Management: Creating Competitive Advantage. McGraw Hill/Irwin. Hill, Charles., and Gareth Jones. (2007). Strategic Management Theory: An Integrated Approach. McGraw Hill/Irwin. Ross, Joel E. and Susan Perry. (2002). Total Quality Management: Text, Cases, Readings. Wiley. Zairi, Mohamed. (2005). Excellence Toolkit: Delivering Sustainable Performance. eTQM College Publishing House. How to cite The current business environment is characterized, Papers The current business environment is characterized Free Essays The current business environment is characterized by intense competitive rivalry and businesses have to undertake aggressive marketing initiatives in order to counter this threat. The importance of marketing in ensuring that a business organization can develop and maintain a competitive edge is growing exponentially. Corporations are now pouring millions into their promotional campaigns in order to create an image for themselves in the customer mindset. We will write a custom essay sample on The current business environment is characterized or any similar topic only for you Order Now This trend of massive financial resources being thrown into marketing is particularly evident in the area of sports marketing. In this area, massive opportunities exist in terms of public relations events which have global reach. Thus any corporation that can have its logo associated with events like the Olympics which are broadcast throughout the world stand to gain substantially out of investing in the rights to have its logo associated with the event. This is called corporate sponsorship. However the benefits of corporate sponsorship have led to the rise of unethical marketing practices called ambush marketing. Ambush marketing is defined to have taken place when a marketer has its products associated with a sports event without having paid for any of the rights to association (cited in Ironside, 2007). Thus the ambush marketer enjoys all the benefits of being a legitimate corporate sponsor without paying a cent. The trend of ambush marketing has been growing steadily in the last few years as shown in figure 1. As shown in the figure, sports organizers have been experiencing massive revenue losses as result of the phenomenon of ambush marketing which keeps going strong despite efforts to counter the threat. The threat is particularly detrimental because the actual corporate sponsors have hardly anything to gain by seeking recourse to legal means because courts usually rule in favor of ambush marketers. This happens because ambush marketers never engage in any activities that could be defined as infringement of intellectual property rights (cited in Meenaghan, 1996). Ambush marketers operate through hints and allusions which do not qualify as infringement of rights in legal vernacular. As a result corporate sponsors have to devise pre-emptive strategies on their own and this adds to the cost of buying rights to the sponsorship (cited in Uphoff, 2006). The process of devising counter strategies requires an understanding of the ways and means by which ambush marketers take advantage of their opportunities. However there are so many ways and means in this regard that it is difficult to develop contingency plans for all of them. There are at least six recognized opportunities which ambushers take advantage of from time to time such as purchasing broadcasting rights to an event or broadcasting time around the time of the event broadcast, sponsoring an event other than the organizing body, purchasing advertising space, thematic advertising and counter attraction (cited in Crompton, 2004). What all of this means is that if the trend of ambush marketing is allowed to go on unmitigated, it will discourage corporate sponsors from sponsorship spending and major sports events will lose an important source of revenue. Therefore sports property owners have the duty of making ambush marketing difficult and expensive for the competitors of official corporate sponsors. References Aaker, David A. (2004). Strategic Market Management. McGraw Hill/Irwin. Crompton, John L. (2004). Sponsorship Ambushing in Sport. Managing Leisure, 9, 1-12. Ironside, Sue. (2007). Combating Ambush Marketing. NZ Marketing Magazine, 26, 26-27. Retrieved March 15, 2008 from Business Source Elite database. Kolah, Ardi. (2005). Essential Law for Marketers. Prentice Hall. Kotler, Philip., and Gary Armstrong. (2005). Principles of Marketing. Prentice Hall. Meenaghan, T. (1996). Ambush Marketing – A Threat to Corporate Sponsorship. Sloan Management Review, 38, 103-13. Retrieved March 15, 2008 from Business Source Elite database. Uphoff, Boris., et al. (2006). Kick-off to Ambush Marketing at World Cup. Managing Intellectual Property, 156, 91-92. Retrieved March 15, 2008 from Business Source How to cite The current business environment is characterized, Papers

Business Process Modeling Management

Question : Write portfolio on the topic which includes 5 subtopics. Each portfolio should contain one pic related to that subtopic with intext reference and one video link from youtube related to topic and we have to tell why we choose that very pic and video. Please also give refrences in haward style. Answer : 1. Business Process performance management Figure 1: Business process performance management (Source: Mauch, 2010, pp163) Video Link: www.youtube.com/watch?v=aF7k8q7L7SA The performance of the business process is measured with the help of Business process performance management system. Glykas (2013) opined that the process measures the business performance by modeling, execution, monitoring and improvement. This process promotes business integration and improvement in the business activities. The use of the performance measurement metrics like accountability, alignment, relevant information, standardization, transformation etc the business is able to measure the performance accurately. The first stage includes the monitoring of the individual process followed by the improvement of the process. The picture and the link focus on the process of performance management that can be used by the business for the effective controlling of the individual and overall performance of the business. 2. Critical success factors (CSF) Figure 2: Critical success factors for business performance (Source: Han et al. 2009, pp96) Video Link: www.youtube.com/watch?v=XiWISr4957 The CSF is the factors that are necessary in business to measure the performance level of the business. They indicate the key factors that should be achieved by the business or organization in order to make the performance level up to the benchmark. According to Glavan (2011) the business can make those factors as CSF the attaining of which becomes central to the success of the business. For instance the general factors which may act as CSF for a business are the effective new product development process, good distribution channel, effective advertising. For a total business process to be effective the organization will have to take into account the fulfillment of the CSF like proper communication with staffs, proper training provide to the employees, to ensure that a proper performance measurement system is present and to make the employees aware of the system. The video show the tutorial of the 9 important CSFs and the picture shows the combined CSF for business performance measurement. 3. Total Quality management (TQM) Figure 3: Process of TQM (Source: Lauras et al. 2011, pp96) Video link: www.youtube.com/watch?v=OSA1q107IYg In the recent years it has been seen that significant improvements in business can be achieved through TQM implementation. The TQM process ensures that the overall activities within an organization are continuously monitored and improved so that the quality can be controlled. The use of TQM places a strong emphasis on process measurement control using various statistical analysis methods to monitor process behavior and individual defects. The TQM model is regularly updated so that the process of the business can be effectively controlled. According to Yadav and Sagar (2013) TQM implementation will help in internal benefits like improving quality, enhancing productivity and getting better profit levels for the company. TQM can also effectively increase the organizational knowledge and help the business to attain desired performance level. The link and the picture show the process of TQM. 4. Lean performance principle Figure 4: Lean performance principle (Source: Goetsch et al. 2010, pp58) Video link: www.youtube.com/watch?v=sZR0Kmo7OKl The lean performance principles of business performance management help the company to measure the performance of the company based on the reduction of the defects of the organization. The lean principles deals with making the process free from all defects making the situation zero defects and attaining perfect quality for the process. The performance level can be increased by waste minimization, continuous improvement, pull processing of customer needs and flexibility of the products and relations between suppliers (Yadav and Sagar, 2013). 5. Performance improvement model Figure 5: Performance improvement model (Source: Goetsch et al. 2010, pp-75) Video link: www.youtube.com/watch?v=iiMUQ11Du7I According to Yadav and Sagar (2013) this method incorporates the three different levels based on Human performance improvement. The levels are namely organizational level, process level and the Job or performance level. This model helps to improve the three different segments of organization separately thereby making an overall improvement in the performance level. The organizational level focuses on the development of all organizational factors followed by the process level that incorporates the tools to improve the business process. The job level makes improvement in the individual performance of the employees by catering to their job expectations, providing effective performance feedback and also providing them with more skills, knowledge and incentives to make the performance better. Reference list Books Mauch, P. (2010). Quality management. Boca Raton: CRC Press. Goetsch, D., Davis, S. and Goetsch, D. (2010). Quality management for organizational excellence. Upper Saddle River, N.J.: Prentice Hall. Journals Glavan, L. (2011). Understanding Process Performance Measurement Systems. Business Systems Research, 2(2). Glykas, M. (2013). Fuzzy cognitive strategic maps in business process performance measurement. Expert Systems with Applications, 40(1), pp.1-14. Han, K., Kang, J. and Song, M. (2009). Two-stage process analysis using the process-based performance measurement framework and business process simulation. Expert Systems with Applications, 36(3), pp.7080-7086. Lauras, M., Lamothe, J. and Pingaud, H. (2011). A business process oriented method to design supply chain performance measurement systems. International Journal of Business Performance Management, 12(4), p.354.. Yadav, N. and Sagar, M. (2013). Performance measurement and management frameworks. Business Process Mgmt Journal, 19(6), pp.947-971.

Evaluation of Engineering Dilemma

Ethical dilemma is a situation where a person is challenged by two opposing decisions. One of them may be right in two different circumstances. The ability to know what is right and what is wrong is often in conflict with the objective of ethical conduct. Ethical dilemma comes in various forms in our everyday activities. An environmental engineer who has a code of conduct in his/her career and the ethical dilemma in his/her line of work can alter either his/her moral principles or ethical conduct.Advertising We will write a custom essay sample on Evaluation of Engineering Dilemma specifically for you for only $16.05 $11/page Learn More For example, an environmental engineer who has the mandate to publish a report on the possible health risks associated with citing an oil refinery in a community will be at dilemma with his/her ethics and moral values. The ethical code for the environmentalist is to make sure that the welfare of the environment is safe. In addition, if he/she foresees any obstacle to that rule, he/she is to alert the public and the government. There will be a clash of interest for the engineer who has an initial goal of providing a report that will suit his/her employer. On getting to the community, the engineer who carries out series of tests and surveys may notice that the soil has potential hazards for the host community; then the question is if the project should continue. Such a situation is seen as an ethical dilemma for the engineer. If he/she chooses to act right, he/she will violate the objective for which he/she was hired by his/her employer. The risk of being laid off or replaced with a competent environmentalist is obvious. Should the one be laid off, that person will have no derived gain because of his/her good decisions. In the above example, the engineer will definitely go ahead in publishing his/her report, either for or against his/her moral principle. Ethics is challenged with moral principle. An em ployer may even use financial gains to satisfy the employer’s interest in the report. Such a report may not include a full evaluation of the situation as it violates his/her ethical code of conduct. In taking such a decision, a person will have to consult with various agents and minds, and take his/her decision based on some conditions prevailing at that time. If there are incentives specified for such a position, it will be easier for the engineer to take a bold stand. However, in cases where there are no such arrangements, the engineer will go against his/her ethical code. Remember that whichever decision the engineer makes, it can be right and significant in his/her final report. In completing the assignment, an in-depth assessment of the location may be covered so as not to reveal the extent of damage. This situation is termed ethical dilemma. Sometimes, it means choosing between two rights, or even two wrongs. The engineer finally finishes his/her report with possible om issions of real facts, or the careful use of words that will not create tension to the already volatile situation.Advertising Looking for essay on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More â€Å"I will ensure that my customer’s satisfaction comes first in my business† This is a statement of ethical conduct related to how an individual will carry out his/her business deals. By putting the customer’s satisfaction first, the seller will ensure that his/her goods and services meet their standard and satisfaction. However, an ethical dilemma may arise in the business clashing with personal interest. If the commodities purchased do not actually fit in the business, meet the existing standards or fall short of the desired quality. The individual is in clash with his/her ethics and moral obligation. However, the seller will not throw away bad goods but rather work hard to sell them. This situation becomes challengin g as he/she tries to sell the products and at the same time fight against his/her conscience. The person knows that the products are not genuine and of inferior quality but still continue to sell them, while providing false justifications of its authenticity. For any given market, the key to continuous stay in sales is profit. This can justify one’s actions as it relates to the ethical dilemma the one faces in business. The ability to make profit means that the person either buys using cheaper sources or sells at a high price. It can also be a combination of the two, which is buying it cheap and selling it high. Thus, the seller does not consider if the qualities of the commodities are sub-standard. What he/she looks at is the availability of the products and continuous presence in business. Nevertheless, this is an ethical dilemma because it is not in line with ethical codes of conduct. The individual will have to purely accept to do business with his/her customers without m oral principle in such a case. The essence of the ethical code is defeated. Therefore, the one has to lie about the standard of his/her commodities in order to remain in business. Ethical dilemma is said to be a conflict within our actions. This essay on Evaluation of Engineering Dilemma was written and submitted by user Joshua T. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Movie Review on Gravity

Movie Review on Gravity Writing a movie review is not among the most popular assignments that students love to do, because when students think of a movie; their brains switch to entertainment mode where they can relax and enjoy what the movie has to offer them. A movie review certainly takes this away from them because it forces them to concentrate and engage critical thought when watching the movie, regardless of the number of times they must watch the movie. When asked to compose a movie review on Gravity, for instance, you should try and watch the movie more than once, if circumstances permit. This is because when one watches a movie just once, it becomes very easy to miss key elements, and once one misses these key elements, it becomes difficult to write an excellent movie review. When you write a movie review, it should entail mostly explaining your opinion about the movie, while supporting any criticism you may have in the movie review. For example, if after watching the movie, you felt embarrassed, disappointed or excited, provide a valid reason as to why you felt this way and you could back up this statement by pointing out the part of the movie that made you feel this way. Do not assume that what you see is obvious because what you assume is obvious may not necessarily be as obvious to another reader. Even as you write the review and criticize the movie, there are things you must avoid and lines that you must never cross; otherwise, your review paper will be regarded as a failed review paper. Such things include writing personal attacks on an actor in the movie, the director of the movie, the genre the movie falls under, or even attacks on a screenwriter. Before writing the review, ensure that you pay some attention to the reader you think will be reading your paper, because the content you include in your paper should be something a reader will find appealing. Additionally, for any point of criticism you include in the essay paper, ensure it is well supported, because it depends on how you support your ideas that the reader will either agree or disagree with the points you have made in the essay paper. Spoilers are something else you must avoid in writing your review essay paper, because they do not come out as professional and they could discourage the reader from being interested in reading the movie review on their own. When writing a review, you are basically acting as a judge of the story that has been written, by stating if the actions in the movie can be justified, if the story line is solid and if the motives within the movie are plausible. If you experience problems in writing your movie review essay on Gravity dont hesitate to contact our professional writing service.

Nursing Informatics Assignment Example | Topics and Well Written Essays - 250 words

Nursing Informatics - Assignment Example The Heisenberg crashes the software and takes time and effort to debug. The Heisenberg might occur when users use uninitialized variables. On the other hand, the Bohrbug is easy to detect and maintains its behavior (Dodd, 2013). Users can easily predict and reproduce the Bohrbug by running computer software with similar conditions. The Mandelbug is very violent and derives from complex causes. Users can find the Mandelbug in the computer software. The bug relies on scheduling. It is very challenging to repair or debug this software bug (Dodd, 2013). Ultimately, we have the Schrà ¶dinbug that relates to Erwin Schrà ¶dinger (Dodd, 2013). The Schrà ¶dinbug manifests itself as a problem in a code where the problem should have prevented the code from working from the beginning (Dodd, 2013). The software bug can make the software to work or crash when a user decides to change the outcome of the problem in the code. Apparently, computer bugs disrupt or malfunctions computer operations. The disruption of computer programs and operations jeopardizes the effectiveness of nursing

Social problems Essay Example | Topics and Well Written Essays - 500 words - 1

Social problems - Essay Example Families are affected by globalization, unemployment, downward mobility, changing economy, fashion and trend etc that are characteristics of a society. Thus the authors' comment that the society shapes the family means that today's families are controlled and influenced by the social system tremendously so that the family system is determined by the rules and characteristics of the society rather than the other way around. Though the role of the family has changed greatly over the years and there are many hurdles in the cohesive existence of family, nobody can deny the significant role that a family plays in the development of the individual and the society. The primary function of a family is the overall development of a human being and thereby assisting the society to achieve progress and growth. To exemplify this with my own family, it is the agency that has shaped the person I am today. It taught me the primary lessons of social life and individual growth and established a right basement for my entire progress. The same system helped me in my character formation and behavioral pattern that enables me to distinguish right from wrong and good from evil. In my view the coexistence of different individuals for a common cause is the most significant element of the family life. There is no family life when individuals are parted and seek their own interest.

Key Difference between Consumer and B2B Marketing Assignment

Key Difference between Consumer and B2B Marketing - Assignment Example Most of the large firms which produce goods such as production, steel, and equipment along with computer memory chips cater to the business market customers and the organizations do not directly interact with their customers. The introduction of the laser printers along with the personal computers had brought HP which was a B2B marketer into the consumer market. Conversely, Apple strength has also extended towards the business market as its iPad was being used or tested in more than 75% of the fortune 500 companies just after a month of its launch. Corporate using iPad includes J.P. Morgan Chase, Tellabs, Inc., and Cardinal Health. Products such as office furniture, smartphones, software, and personal computers are products which are purchased both by the consumers as well as by the business markets. The feature that tends to distinguish consumer goods from business marketing is the â€Å"intended use of the product â€Å"and the intended consumer.† Some of the global big bra nds belong to the business marketing section and they include Google, Blackberry, Cisco, Caterpillar, FedEx, IBM, HP, 3M to name a few organizations (Hutt & Speh, 2012, p.8-9). Some of the key differences which exist between B2C and B2B marketing have been shown in table 1. B2B marketing focuses on fewer and on varied customers and involves complex and technical sales processes as compared to consumer marketers. The issue of complexity such as multiple stakeholders which includes, purchasing agents, financial analysts, engineers, layers, manufacturing managers all of these stakeholders proceeds through the multi-stage decision-making process. The presence of however few but powerful customers who often account for a high percentage of sales represents that most of the powerful and common statistical tools in the B2C domain should be adapted in the B2B domain. In addition, most of the transaction in B2C sectors happens through common channels. For example, consumer packaged goods in the retail stores through which the retailers are able to capture and host about competitive consumer marketing. In contrast, transactions in B2B marketing are mostly private and negotiation happens mostly the ough a downstream channel of distribution. Therefore it can be said that data about the terms and nature of transactions and consumers are not visible to the common people (Lilien & Grewal, 2012, p.4). B2B marketing generally involves wholesalers, manufacturers, and the service firms which markets the good and service to another form of business but not to the ultimate consumers. Thus the distinction between B2C and B2B is not only the service or the product but the ultimate users of the product and the service. For example, if a pair of jeans had been sold to industrial business which then to the custodial firm where the employees would have wears them on the workplace, such transaction would still be termed as B2B transactions. Another major factor of difference between busi ness marketing and consumer marketing is the role e of the salesperson. Salespeople are important and essential in dealing with consumer goods such as FMCG, consumer electronics, jeweler, insurance and real estates.

An Improvement Over Classical Realism Politics Essay

An Improvement Over Classical Realism Politics Essay The neorealist theory of international relations has dominated world politics in the past century. It depicts an anarchic world where states are compelled to act in a certain manner because they are part of an anarchic international system. Although neorealism provides an appealing exposà © for the study of international relations and perceives itself to be an improvement over classical realism, it raises more questions than the answers it provides as I will show throughout this essay. Classical Realists believe that states are the main actors in international relations and they are power maximizers. As Hans Morgenthau, explains in Politics Among Nations, in a world where anarchy is the abiding principle, states will struggle for power because they are managed by policy makers and such is the nature of men. Other institutions and organizations are considered to play a small role but only within a state centric framework. States define international order as anarchic because there is no central government to quell mens search for power and their thirst to dominate others. In this eternal struggle peace is achieved through the balance of power, where states try to prevent one state from dominating all the others.  [1]   During the Cold War a new variant of Morgenthaus theory appeared under the name of neorealism. The theoretical approach to international politics proposed by Waltz stresses the importance of structure and draws its arguments by applying an economic perspective to international relations. An approach Waltz claims to be more scientific than the one of Morgenthau and classical realism,which he considers to be reductionist. He argues so because it focuses on the subjective decisions of policy makers, and their search for power, as key in shaping the international system. A perspective that excludes the possibility of a structural analysis where the system is perceived to be independent and therefore plays an active role in determining state behaviour.  [2]   In a world still perceived to be anarchic, Waltz separates the internal circumstances of states from the external ones and claims that the international system is autonomous and acts as a whole. International order is shaped by a global structure, which is created by the interaction of states and then forces them into a certain modus operandi.  [3]  Whereas in Morgenthau the analysis of world politics focused on his negative view of human nature that compelled statesmen in an eternal search for power  [4]  , Waltz emphasizes the importance of the system in directing their actions. The introduction of the third image systemic analysis as the most important perspective to look at international politics is defined by three ordering principles: anarchy, the function of units and the distribution of capabilities.  [5]  Anarchy for neorealists is slightly different than for classical realists. As Shimko notes it, if for Morgenthau anarchy was important but merely circumstantial, for Waltz it is one of the defining elements of the system and acts as a causal force.  [6]  The concept of anarchy also differs in the sense that classical realists believe states search for power and most neorealists tend to advocate that states fight to survive. The outcome in both cases is an anarchic world but their origin is fundamentally different. The units that compose this anarchic system are deemed to be similar a perform similar actions in the international sphere and internal politics have no place in differentiating states. Although states perform the same functions they are distinguished from each other by their capabilities. The distribution of capabilities, seen mainly as military power, has the capacity to change the systemic order. As states military power changes so does the international system.  [7]   The ideas put forward by neorealists seem to provide an edge over classical realism, not only in the sense that they accommodate a more full fledged theory that, as Waltz points out, was not possible for classical realism;  [8]  but also because there is an evolution from the apparent subjective, intuitive and traditional views of Morgenthau to a more objective and scientific theorisation put forward by Waltz  [9]   Thus far it seems that neorealism was able to provide an answer to the flawed reasoning of classical realists but, a more thorough analysis shows something different. One of the key points where this stands out is in the concept of power. For Morgenthau statesmen act in terms of interest defined as power  [10]  . This idea of politics should not be seen as a limited short-term objective for states and policy makers but, as Rosenberg explains, that the actions and interactions of states need to be perceived as a response to a certain balance in the distribution of power.  [11]  As we have also seen, under Morgenthaus perspective, states strive for power a condition which, inevitably, generates a competition environment between the multiple actors. The only way to maintain international order in such an environment is through a balance of power where no one state or coalition is in position to dominate all the others.  [12]  However, this assumption implies, as Rosenberg ar gues, that we look at the international scene as nothing more than a collectivity of states and that the internal political sphere produces no effects in how states interact with each other. It is at this point that Morgenthaus argument becomes circular and loses some of its strength. If world politics deals only with security issues and power is seen only in terms of military capacity, the idea of politics as interest defined as power becomes undeniable.  [13]   Neorealism tries to answer this problematic with the introduction of the international system as the prime director of state behaviour. However, the mechanical structure introduced by Waltz only sees power as military capacity and fails to account for transnational power: the system continues to be a mere group of interacting states. Since for neorealists international politics only has to deal security issues, the argument becomes circular again in a sense that Waltzs structure is only applicable to a system that only regards power as military.  [14]   Despite the many proposed advances on classical realism, Neorealism also provides few changes as far as the concept of anarchy is concerned. It is true that it assumes a conducive role, in the international system, instead of a permissive one but no greater development is introduced in this area. Waltz sees the concept of anarchy in the international realm as the lack of a central power that can exercise force, the same way states exercise it inside their own internal sphere, which leads to a competitive environment among equal sovereign actors.  [15]  The problem with Waltzs concept of anarchy, as Milner argues, is that it collides with one of the ordering principles of his theory for the international system: the idea that a states capabilities are a differentiating factor.  [16]  If states have different capacities they do not compete on equal grounds and do not assume the same posture towards each other. Waltzs third ordering principle leads us to conclude that states per form different functions and that there is a separation between small powers and great powers, with the latter assuming a more important role. These differences suggest that the world cannot be seen as a perfect market where there is a competition between similar players but more like a monopolistic or oligopolistic one, where one or more units have risen above the rest.  [17]  As Milner concludes, these types of markets are characterized by instability, balance between the dominant actors and strategic interdependence, which seem to function more like the international system than perfect markets.  [18]  This different perspective provides a less narrow view of the international system and one that can provide additional areas of investigation. The idea of strategic interdependence suggests a more intricate network of communication between actors and is invariably dependent on norms and practices that need to be established not only in the international sphere but also at a national level. The excessive importance given to the ambiguous concept of anarchy leads neorealists to the radical separation between domestic and international politics  [19]  , which can be dangerous in such a state-centric theoretical approach to international relations. The idea of the state as an uncontested actor in international politics is one other that stands out in neorealist thought. Theory is centred on the state and it offers no reasoning for its formation. As Ashley puts it, for neorealists: The state must be treated as an unproblematic unity: an entity whose existence, boundaries, identifying structures, constituencies, legitimations, interests, and capacities to make self-regarding decisions can be treated as given, independent of transnational class and human interests, and undisputed (except perhaps by other states).  [20]   In this paradigm, states simply exist in the world of international relations, with no theoretical explanation for how or why they are formed; or why they are the sole actors of the international system. An assumption that for neorealists requires no defence but that is problematic because it draws away from their proposed objectivity. Despite criticising classical realisms traditional and conservative approach, neorealists seem not to mind the metaphysical commitment they make to the state-as-actor assumption that exempts it from scientific criticism  [21]   If in classical realism the notion of the state as the main actor in world politics was already problematic because it excludes the possibility of domestic and transnational institutions taking on a role in international relations (one need only to look at the September 11 attacks in the USA and the Arab Spring in the Middle East to recognize their importance) seen through the scope of neorealism the problematic extends even further. According to classical realism, raison detat is the guiding principle for state behaviour and the interests of statesmen, in international relations, are those that maximize the states power and influence, in order to preserve its health and strength  [22]  . Statesmen are encouraged to pursue their interest with respect towards the international order and with ethics and morals always under consideration. The reasoning of Meneicke suggests that the preservation of the state and its political structure ergo its identity play a role in defining it s behaviour, even if it is a slight one. In neorealism, the identity of the state is not taken into account in the proposed structuralist analysis. As Ruggie mentions, change at a unit level is unaccounted for.  [23]  Differentiation between states is only understood in relative terms states capabilities are only seen in relation to those of other states and, as we have seen before, power is measured in military capacity. Ashley picks up on Ruggies work and explains that his argument is not recognized by neorealists because the identity of the state is taken for granted and seen as unproblematic.  [24]  As Ruggie concludes: only structural change can produce systemic change  [25]  . In sum, even though units define the system, only an alteration in their relative capabilities can generate a change in the reigning structure. Internal change continues to play no role in this analysis. The state-as-actor problematic was one that was most emphasized with the failure of neorealism to predict and explain the end of the Cold War, one of the most important events in world politics of the last century. The work of Friedrich Kratochwil is very helpful in understanding this failure as he points to three different areas where neorealism was embarrassed, mainly due to its incapacity to account for changes within the state, other than those that concern military capabilities.  [26]  If we look at the Soviet Unions military capacity before, during and one year after the events of the perestroika and the glasnost, we find that there was no decrease in the USSRs capabilities that could account for such a systemic change in the international realm as advocated by the structural analysis of neorealism. Defence spending did not increase in the 1980s and even if we accept the argument of economic pressure on the Soviet Union, there is no explanation in Waltzs theory for why and when such transformation occurred.  [27]  The dissolution of the Soviet Union, the fall of the Berlin Wall and the reunification of Germany had all derived from a turning point in the Kremlins domestic politics, with change coming from inside the USSR rather than as the outcome of structural pressures on the country, as neorealists would suggest.  [28]  The third and last argument made by Kratochwil is that realist US foreign policy makers had already predicted that a change in the international system, that was in place during the Cold War, would only occur through domestic change.  [29]  Although neorealism portrayed itself as as more scientific perspective of international relations it failed where practice and experience were successful. The issue is also referred to by Ashley when he argues that neorealism denies the importance of practice, adding that people are reduced to some idealized homo oeconomicus, able only to carry out, but never to reflect critically on, the limited rational logic that the system demands of them.  [30]  Kratochwil argues that the events that took place in 1989/1990 are better explained by a legitimization crisis communism that made the Soviet Union look at Western Europe success in maintaining peace. The fall of the Berlin Wall and consequent reunification of Germany can, therefore, be perceived as a move that the USSR saw would serve its own security interests better than a Germany wandering between East and West.  [31]  Although these events cannot be comprehended through the systemic scope of neorealism, the interest approach of classical realists could have been able to predict such a move. I conclude that the neorealist systemic approach to international relations does indeed provide an additional analytical edge over classical realism in the sense that it introduces the systemic influence on state actors. However it focuses too much of its attention on the third image and disregards the actions of states and statesmen. Although classical realism cannot be seen as a credible theoretical alternative to neorealism because of the many flaws it contains, it does provide some insight in the first and second image analysis. As I have also demonstrated, neorealism chose not answer some of the more problematic issues in realist thought, such as the concepts of power and anarchy, and is still unable to provide a theoretical explanation for the state as the main actor approach. It is a small improvement over classical realism but one that needs further development in order not to repeat failures such as the incapacity to predict or explain the end of the Cold War.

The Real Monster in Mary Shelley’s Frankenstein Essay -- Literary Analy

In this essay I will be discussing who really is portrayed as the monster in her gothic horror novel, Frankenstein or â€Å"The Modern Prometheus†. Frankenstein was written in 1816, (thought by many to be the first real science fiction novel) during the age of Romanticism and it tells the story of a selfish man, Victor Frankenstein, whose ambition conducts him to seek for supernatural powers and leads him to death. He is a young scientist, eager to discover something new, the key to life, help to make scientific advances and let other scientists get a better idea of how the body works and who after studying chemical processes and the decay of living beings, gains an insight into the creation of like, leading him to create a monster that becomes malicious, in his attempt to reach a God-like level, to see his name glorified by humanity. However, I will be concentrating mainly on chapter five as this is the point in the novel where Victor’s scientific obsession appears to be a kind of dream but near the end we are left off with the birth of the creature. The horror of his project only strikes him when it is too late, when the creature itself, comes to life. He notices this when he realised that he was trying to take the place of God, and soon, in the shear horror, he abandons him, leaving the creature â€Å"to his own devices† and he gets no nurture, from in one point of view his father. Victor’s actions are what make up This is the most important chapter in the whole novel as this is what we have been leading up to all throughout. Also in this chapter we know that Victor is very obsessive with his work and is convinced that what he is doing will be the best for society. Overall, you can easily tell, that this is a gothic horror novel, m... ...any similarities as this concept still hasn’t been overcome. Mary Shelley uses a very different kind of language techniques throughout the novel. One technique is shown straightaway right at the beginning of chapter 5 â€Å"it was on a dreary night of November†. Here Mary uses pathetic fallacy. Pathetic fallacy is the attribution of human emotions or characteristics to inanimate objects or to nature. In this case, she describes the night to be â€Å"dreary†, this tells the reader that it was a miserable night and this creates an eerie atmosphere, and the phrase â€Å"accomplishment of my toils† tells the audience that Frankenstein has a plan but we do not know what it is, and this causes tension to rise. This use of pathetic fallacy emphasizes what is about to happen, and gives us a better idea of the mood around, letting us understand what she is trying to say.

Scholar-Practitioner Model Paper

Scholar – A scholar is a person who is engaged in the art of learning any branch of information to attain literary or scientific knowledge. He is the man of books and is also known as a student who learns from his teacher (Hydroponicsearch. com, 2009). Practitioner – He is a, artful person who is engaged in his profession and actually uses his knowledge achieved by exercising his art either habitually or customarily practicing the same (dictionary. net, 2009). A Scholar-Practitioner is a person who juggles between researching additional knowledge and practicing and experiencing the theory there-off. He continuously updates his learning and contributes to further designing instructions and making decisions (IPFW. edu, 2009). Practitioner-Scholar: In such a situation, a person indulges in a practice based approach which is associated with scholarly inquiry of knowledge. Thus it is an associated relationship between theory and practice. It primarily focuses on clinical practice where by a consumer who researches as a scholar and is also known to be a professional trainer and a practitioner who uses the science of knowledge while dealing with clients (liunet. edi, 2009). A scholar-Practitioner model describes me the best right now – As I am related to the profession of teaching, a constant flair for reading and applying the learnt knowledge in the field of teaching. This ultimately shows the connection and the relationship between scholarship activities and practice activities. Thus advancements of educational systems and educational practice can be enhanced by this model. As a learner this model helps in the learning and investigating practical issues while for a professional it serves in providing a framework of research, teaching and servicing these activities (dwb, 2009). In scholar-practitioner model, while differentiating between master’s degree and doctoral degree, it is made clear that the very fact of being a student and learning without provision of financial aid will indicate the pursuance of master’s degree. While in the doctoral learning, it is the practice of the learned art which is mostly associated with provision of a scholarship or financial aid (dwb, 2009 & Kuther, T. 2009). References Dwb. (2009). What is the Scholar-Practitioner Model? Retrieved March 28, 2009, from http://dwb4.unl.edu/iTech/SPModel.html dictionary.net. (2009). Practitioner. Retrieved March 28, 2009, from http://www.dictionary.net/practitioner Hydroponicsearch.com. (2009). Scholar. Retrieved March 28, 2009, from http://www.hydroponicsearch.com/spelling/simplesearch/query_term-scholar/database-!/strategy-exact IPFW.edu. (2009). Reflections on Scholar-Practitioner (SP) Standards. Retrieved March 28, 2009, from http://www.ipfw.edu/educ/accreditation/Program_Information_For_Candidates/MS_Reflections_SP_1833checkpoint.doc. Kuther, T. (2009). What is the Difference Between a Master's Degree and a Doctoral Degree?. Retrieved March 28, 2009, from http://gradschool.about.com/od/admissionsadvice/a/masterphd.htm liunet.edu. (2009). The practitioner-scholar model: program competencies, goals and objectives. Retrieved March 28, 2009, from http://www.liunet.edu/cwis/cwp/clas/psych/doctoral/forms/PractitionerScholarModel.pdf

Understanding Cross

Understanding Cross Summary The article by Fink, Neyer and KÃ ¶lling (2007) presents a comprehensive research on cross-cultural management. The paper explores the variations in culture and how the variations affect managers and employees in a managerial environment. The paper brings out the incidences of management that emerge from cross-cultural variations. The paper approaches the issue from a theoretical concept using the Parsons and Shils’ theory of action.Advertising We will write a custom essay sample on Understanding Cross-Cultural Management Interaction specifically for you for only $16.05 $11/page Learn More Three fundamental issues of cross-cultural management are explored in the article. These are cross-cultural standards of management, the impact of cross cultural attributes on personality traits, and the managerial dimensions of managing in a cross-cultural environment. The article develops a model of management that can help in enhancing management and adj usting employees and managers in a cross-cultural context of management (Fink, Neyer KÃ ¶lling, 2007). Strengths The method of research that is used in the paper is quite comprehensive in the sense that it borrows from both literature and a deeper exploration of a theoretical concept to develop a cross-cultural model of management. The qualities of the sources used in the paper are of a desirable standard. The paper makes use of other resources to build up literature, resulting in comprehensive outcomes that are founded in the cross-cultural model of management that is developed by the researchers. The paper makes use of specific and limited sources in the literature. This helps the researchers to focus on the main issue that informs the research (Krishnaswamy, Appa Mathirajan, 2006). The multilevel perspective that is taken in the article is desirable; that is, exploration of cultural dimensions of cross-cultural management, the cross-cultural standards of management and the imp acts of cross-culture on personality traits of manager and employees. It helps in the development of relational concepts of cross-cultural management, thus making the deductions more comprehensive in scope. The other feature that is important in this research is the summarization of literature under each mini-research into a conceptual perspective. This implies the value and the critical contribution of literature, making the research to attain the exploratory attribute (Mitchell Jolley, 2013). Weakness The researchers did not limit the research questions, a factor that works negatively when it comes to narrowing down of the research topic. However, the research questions in the article are specific. This aided the researchers to focus on the main goals of the research. The literature is quite limited and seems insufficient when it comes to development of deductions or recommendations that are universal. The researchers ought to have expanded the research in order to broaden the sc ope of the research (Mitchell Jolley, 2013). Why the article is critical to human resource managers The contemporary managerial environment has increasingly become complex due to globalization and its impact on management. Cross-cultural perspectives are, therefore, quite common in the contemporary managerial environment. The article presents a comprehensive research into the cross-cultural antecedents of management. The concept of cross-cultural management developed in the article can be aped and replicated in organizations that are going international in their operations.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Human resource managers find it complex to manage organizations that draw people from diverse cultures of management. This is analyzed in the article. Reading the article can, therefore, help human resource managers to identify the aspects of variations of cultur e in their organizations and develop effective tactics of dealing with the problems of adapting and managing in culturally diverse environments (Tjosvold, 2003). References Fink, G, Neyer A., KÃ ¶lling, M. (2007). Understanding cross-cultural management interaction. International Studies of Management Organization, 36(4), 38-60. Krishnaswamy, K. N., Appa, L. S., Mathirajan, M. (2006). Management research methodology: Integration of principles, methods and techniques. New Delhi: Pearson Education. Mitchell, M. L., Jolley, J. M. (2013). Research design explained. Australia: Wadsworth Cengage Learning. Tjosvold, D. (2003). Cross-cultural management: Foundations and future. Aldershot: Ashgate.

Don DeLillos Videotape Essays - Guggenheim Fellows, Copywriters

Don DeLillos Videotape Essays - Guggenheim Fellows, Copywriters Byron Williams 9/21/11 Critical Analysis Essay 1 Alexander Don DeLillos Videotape: The Attractiveness of Death among Humans At a point in our lives, we are introduced to death in an informal or a formal way. Everyone understands that people will die in our lifetimes. Often after death is viewed first-hand, we interpret this aspect of life as finalization of everything for the once living soul. You use memories to stimulate bond-tightening moments, but the same memories can also paralyze you. The numbness we feel when thinking about death will erode into peace and acceptance, but were forever scarred. Instantly, our attraction to death and how it takes place is heightened. .The attraction to death is focused upon the death of others who we know, if anything, little of. The end of an unfamiliar person is sadly a time when grief does not fall upon us in an extreme way. The grief is replaced by a sense of us having to know what happened and how. In DeLillos Videotape, he insures this claim with his paragraph structure, vivid descriptions of the emotions when viewing a videotape, and repetitive showing and viewing of the recorded death. He keeps many of the paragraphs between four and seven lines allowing us to gather a lot of information in small quantities, keeping readers on their toes. Also the occasional use of words like crime and victim hint at something bad, satisfying the human thirst for maliciousness. Finally, with each party in the story being obsessed with the video, it underlines our inability to look away from something that we know would crush our spirits if we knew who it happened to. DeLillo starts numerous paragraphs with the phrase You know about Using these three words, he taps into our thoughts of whatever he mentions next. This makes us more likely to agree with what he says, as we have almost all experienced it. In one paragraph DeLillo writes You know how families make up games and in another, mentions how You know about holidays and family celebrations and how somebody shows up with a camcorder He is fulfilling our desire to know as much as possible, just as the people in the story were analyzing the video so meticulously. DeLillo himself analyzed the video as if we were watching it personally, using phrases like the sputtering black-and-white tones, the starkness and wagging a handthat makes you like him. Finally, DeLillo controls our mental actions to a certain extent. It is evident that he imposes his will upon us in one of the paragraphs reading And you keep on looking. You look because this is the nature of the footage, to make a channeled path throu gh time, to give things a shape and a destiny. In the 3rd paragraph, the opening sentences read You know about families and their video camerasThey investigate the meaning of inert objects and they poke at family privacy. This paragraph serves to make us reach for our experiences with these instruments. He forges emotion that we feel when video cameras are on, or in use by, ourselves. DeLillos subject is the nature of the tape. He describes this nature in the statement superreal, or maybe underrealIt is what lies at the scraped bottom of all the layers you have added another reason why you keep on looking. So by striking a relationship between superreal or underreal (nature of the tape) aspects and surreal (feelings of morbidity) aspects, we are given a new way to look at our supposed obsession of death. Even the little girl is described to have been obsessed with what took place while she was recording. DeLillo writes head-shot, and the camera reacts, the child reactsthere is a jolting movement but she keeps on tapingshe keeps the camera trained on the subject as he slides into the dooras you see him die. He introduces the idea of human beings being prematurely attracted to death, even during a fictional shocking event like the one described. DeLillo forces us to analyze why death can cause so much pain but attract so much attention to a certain degree, through the use of extremity. And becoming emotionally attached to what is going on, we are mentally placed in, and obsessed

Marketing Essay Example | Topics and Well Written Essays - 2500 words - 28

Marketing - Essay Example The growing interest in health and fitness may be viewed as an offshoot of the increasing modernization and affluence in lifestyle, particularly in the urban areas. Evidence of the importance accorded personal fitness and well-being is the growth of this industry for the tenth consecutive year; according to the 2010 FIA State of the UK Fitness Industry Report, 122 new facilities opened across the country during the 12 month period ending in 31 March 2010. Although national GDP contracted by a record 4.9% for the same year, the fitness industry remained strong at â‚ ¤3.8 billion, with 7.4 million members and growing (The Leisure Database Company, 2007). Because of the strong competition and the potential buyers into this particular service, there is a need for well-managed marketing management to bring the company to customers’ attention. Marketing is â€Å"the commercial process involved in promoting, selling, and distributing a product or service† (Princeton University, 2011). The aim of marketing is to provide information and encouragement for those who would benefit particularly from the services provided by Bodyproud Fitness, that is, those who would find the company’s geographical location, price range, and product offerings appropriate for their particular needs. In the case of Bodyproud, marketing research would include a more precise estimation of the company’s potential demand for the various products it offers – gym, aerobics and yoga, and nutritional advice. This estimation includes a more thorough description of its target consumer profile, in terms of demographics, statistics, and future trends. It requires a determination of the affordable price range, the preferred product features, and the possible future likes and dislikes of the said market. (For price, Bodyproud may have to adjust its $100 initial and $500 monthly fee, depending on its research update.)

Human Rights Act 1998 s 3 s 4 Essay Example | Topics and Well Written Essays - 3000 words

Human Rights Act 1998 s 3 s 4 - Essay Example Rights Act was geared towards bringing about a â€Å"major constitutional change† within the UK3 in order to ensure that the freedoms and human rights guaranteed to individuals under the European Convention of Human Rights were more effectively incorporated into national law. Klug and Starmer have spelt out the goals of the HRA as follows: (a) ensuring compliances with human rights principles (b) interpreting domestic legislation such that it is compatible with the Act (c) introducing the doctrine of horizontal effect and (d) modifying grounds for judicial review4. In the balance of division of powers within the UK, Parliament emerges supreme and therefore this leads to a centralized form of Government. Parliamentary Sovereignty in the UK has therefore posed the urgent need for Constitutional reform within the country.5 However, Klug and Starmer also point out that five years after the Human Rights Act came into force on 2nd October 2000, conflicting views are offered about its efficacy, with some experts concluding that the only difference is that a wider range of questions may be asked by judicial authorities although the answers remain the same while others contend that UK courts have demonstrated their ability to interpret and apply the principles of the ECHR in national law. The essential conflict with the democratic principles of Parliamentary Sovereignty6 upon which UK law has been based - mandating Parliament’s authority as the supreme law making authority, has also produced resistance to the HRA7. The two major sections of the HRA that are significant are sections 3 and 4. The provisions of Section 3 of the Human Rights Act states that Parliament legislation must be read and given effect to in a way that will be compatible with Convention rights â€Å"so far as it is possible to do so.†8 In the event that domestic legislation is found to be incompatible with individual rights spelt out in the Convention, and statutory interpretation is not possible,